Embed reference
Embed your GrowthFriction Score badge
If your SaaS was audited in our catalog — or you ran the audit and want to display your score — you can embed an AUG badge anywhere: homepage, sidebar, README, about page, Slack bio, podcast notes. Each embed links back to the full audit at growthfriction.com.
Three embed mechanisms
1. Inline HTML
Static badge with current AUG baked in. Works in any HTML page. No iframe required. Recommended for most sites.
Pro: universal compatibility.
Con: doesn't auto-update if we re-audit.
2. Iframe
Always shows current score from /badge/<slug>/. Re-audits automatically reflect. Needs iframe support.
Pro: always current.
Con: some platforms block iframes (Substack, some CMSs).
3. Markdown / GitHub
shields.io-style badge for Markdown files. Drop into any README, docs, GitHub repo, or Markdown blog.
Pro: drop-in for READMEs.
Con: static, no auto-update.
Pick your product
All 40 audited products with copy-paste embed code for each mechanism. Find yours below and copy the format you need.
Ahrefs
SEO + backlink intelligence (B2B SaaS, bootstrapped)1. Inline HTML
<a href="https://growthfriction.com/audits/ahrefs/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">18.66</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/ahrefs/" width="320" height="120" frameborder="0" scrolling="no" title="Ahrefs AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/ahrefs/)Airtable
database + spreadsheet hybrid (B2B SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/airtable/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">15.81</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/airtable/" width="320" height="120" frameborder="0" scrolling="no" title="Airtable AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/airtable/)Amplitude
product analytics (enterprise B2B SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/amplitude/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">15.48</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/amplitude/" width="320" height="120" frameborder="0" scrolling="no" title="Amplitude AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/amplitude/)Anthropic (Claude)
AI assistant + API platform (B2C + B2B)1. Inline HTML
<a href="https://growthfriction.com/audits/anthropic/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">26.13</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/anthropic/" width="320" height="120" frameborder="0" scrolling="no" title="Anthropic (Claude) AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/anthropic/)Asana
project management (legacy)1. Inline HTML
<a href="https://growthfriction.com/audits/asana/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#fef3c7;border:1px solid #fcd34d;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#a16207;">12.29</span><span style="font-size:12px;color:#64748b;">/100 · Needs focus</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/asana/" width="320" height="120" frameborder="0" scrolling="no" title="Asana AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/asana/)Bear Blog
minimalist blogging platform (indie)1. Inline HTML
<a href="https://growthfriction.com/audits/bear-blog/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">19.84</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/bear-blog/" width="320" height="120" frameborder="0" scrolling="no" title="Bear Blog AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/bear-blog/)Beehiiv
newsletter platform (creator economy)1. Inline HTML
<a href="https://growthfriction.com/audits/beehiiv/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">29.86</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/beehiiv/" width="320" height="120" frameborder="0" scrolling="no" title="Beehiiv AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/beehiiv/)Buffer
social media scheduling (SMB SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/buffer/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#fef3c7;border:1px solid #fcd34d;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#a16207;">6.91</span><span style="font-size:12px;color:#64748b;">/100 · Needs focus</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/buffer/" width="320" height="120" frameborder="0" scrolling="no" title="Buffer AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/buffer/)Calendly
scheduling automation (B2B SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/calendly/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">26.13</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/calendly/" width="320" height="120" frameborder="0" scrolling="no" title="Calendly AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/calendly/)Carrd
one-page sites (indie tool)1. Inline HTML
<a href="https://growthfriction.com/audits/carrd/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">16.93</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/carrd/" width="320" height="120" frameborder="0" scrolling="no" title="Carrd AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/carrd/)ClickUp
project management (aggressive growth)1. Inline HTML
<a href="https://growthfriction.com/audits/clickup/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#fef3c7;border:1px solid #fcd34d;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#a16207;">9.22</span><span style="font-size:12px;color:#64748b;">/100 · Needs focus</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/clickup/" width="320" height="120" frameborder="0" scrolling="no" title="ClickUp AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/clickup/)Cloudflare
edge network + infrastructure (B2B + indie)1. Inline HTML
<a href="https://growthfriction.com/audits/cloudflare/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dcfce7;border:1px solid #86efac;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#15803d;">45.36</span><span style="font-size:12px;color:#64748b;">/100 · Thriving</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/cloudflare/" width="320" height="120" frameborder="0" scrolling="no" title="Cloudflare AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/cloudflare/)ConvertKit (Kit)
email marketing (creator economy)1. Inline HTML
<a href="https://growthfriction.com/audits/convertkit/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#fef3c7;border:1px solid #fcd34d;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#a16207;">12.29</span><span style="font-size:12px;color:#64748b;">/100 · Needs focus</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/convertkit/" width="320" height="120" frameborder="0" scrolling="no" title="ConvertKit (Kit) AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/convertkit/)Discord
community + voice chat (B2C with B2B reach)1. Inline HTML
<a href="https://growthfriction.com/audits/discord/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dcfce7;border:1px solid #86efac;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#15803d;">38.88</span><span style="font-size:12px;color:#64748b;">/100 · Thriving</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/discord/" width="320" height="120" frameborder="0" scrolling="no" title="Discord AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/discord/)Figma
design tool (creative + B2B SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/figma/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dcfce7;border:1px solid #86efac;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#15803d;">64.8</span><span style="font-size:12px;color:#64748b;">/100 · Fleet champion</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/figma/" width="320" height="120" frameborder="0" scrolling="no" title="Figma AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/figma/)Framer
design + publish (creative + B2B SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/framer/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">26.13</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/framer/" width="320" height="120" frameborder="0" scrolling="no" title="Framer AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/framer/)Frase
AI content research + briefing (B2B SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/frase/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#ffedd5;border:1px solid #fdba74;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#c2410c;">3.18</span><span style="font-size:12px;color:#64748b;">/100 · Critical</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/frase/" width="320" height="120" frameborder="0" scrolling="no" title="Frase AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/frase/)GitHub
developer collaboration (Microsoft-owned)1. Inline HTML
<a href="https://growthfriction.com/audits/github/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dcfce7;border:1px solid #86efac;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#15803d;">51.84</span><span style="font-size:12px;color:#64748b;">/100 · Fleet champion</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/github/" width="320" height="120" frameborder="0" scrolling="no" title="GitHub AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/github/)GitLab
developer collaboration (independent)1. Inline HTML
<a href="https://growthfriction.com/audits/gitlab/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#fef3c7;border:1px solid #fcd34d;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#a16207;">14.05</span><span style="font-size:12px;color:#64748b;">/100 · Needs focus</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/gitlab/" width="320" height="120" frameborder="0" scrolling="no" title="GitLab AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/gitlab/)Gumroad
creator commerce (digital products)1. Inline HTML
<a href="https://growthfriction.com/audits/gumroad/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#fef3c7;border:1px solid #fcd34d;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#a16207;">7.9</span><span style="font-size:12px;color:#64748b;">/100 · Needs focus</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/gumroad/" width="320" height="120" frameborder="0" scrolling="no" title="Gumroad AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/gumroad/)Hotjar
product analytics + heatmaps (B2B SaaS, Contentsquare-owned)1. Inline HTML
<a href="https://growthfriction.com/audits/hotjar/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#fef3c7;border:1px solid #fcd34d;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#a16207;">7.06</span><span style="font-size:12px;color:#64748b;">/100 · Needs focus</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/hotjar/" width="320" height="120" frameborder="0" scrolling="no" title="Hotjar AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/hotjar/)HubSpot
CRM + marketing platform (B2B SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/hubspot/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">28.58</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/hubspot/" width="320" height="120" frameborder="0" scrolling="no" title="HubSpot AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/hubspot/)Klaviyo
e-commerce email + SMS marketing (B2B SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/klaviyo/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">25.72</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/klaviyo/" width="320" height="120" frameborder="0" scrolling="no" title="Klaviyo AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/klaviyo/)Lemon Squeezy
creator commerce + Merchant of Record (creator economy)1. Inline HTML
<a href="https://growthfriction.com/audits/lemon-squeezy/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">23.22</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/lemon-squeezy/" width="320" height="120" frameborder="0" scrolling="no" title="Lemon Squeezy AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/lemon-squeezy/)Linear
issue tracking (B2B SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/linear/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dcfce7;border:1px solid #86efac;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#15803d;">41.99</span><span style="font-size:12px;color:#64748b;">/100 · Thriving</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/linear/" width="320" height="120" frameborder="0" scrolling="no" title="Linear AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/linear/)Loom
async video (Atlassian-owned)1. Inline HTML
<a href="https://growthfriction.com/audits/loom/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">15.81</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/loom/" width="320" height="120" frameborder="0" scrolling="no" title="Loom AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/loom/)Loops
transactional + marketing email (B2B SaaS, modern)1. Inline HTML
<a href="https://growthfriction.com/audits/loops/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">25.4</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/loops/" width="320" height="120" frameborder="0" scrolling="no" title="Loops AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/loops/)Mailchimp
email marketing (SMB SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/mailchimp/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#fef3c7;border:1px solid #fcd34d;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#a16207;">8.89</span><span style="font-size:12px;color:#64748b;">/100 · Needs focus</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/mailchimp/" width="320" height="120" frameborder="0" scrolling="no" title="Mailchimp AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/mailchimp/)Mixpanel
product analytics (B2B SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/mixpanel/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#fef3c7;border:1px solid #fcd34d;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#a16207;">7.9</span><span style="font-size:12px;color:#64748b;">/100 · Needs focus</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/mixpanel/" width="320" height="120" frameborder="0" scrolling="no" title="Mixpanel AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/mixpanel/)Moz
SEO platform — legacy (B2B SaaS, post-acquisition)1. Inline HTML
<a href="https://growthfriction.com/audits/moz/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#ffedd5;border:1px solid #fdba74;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#c2410c;">3.18</span><span style="font-size:12px;color:#64748b;">/100 · Critical</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/moz/" width="320" height="120" frameborder="0" scrolling="no" title="Moz AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/moz/)Nomad List
community + city ratings (creator economy)1. Inline HTML
<a href="https://growthfriction.com/audits/nomad-list/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">26.13</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/nomad-list/" width="320" height="120" frameborder="0" scrolling="no" title="Nomad List AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/nomad-list/)Notion
productivity (consumer + B2B SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/notion/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">27.22</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/notion/" width="320" height="120" frameborder="0" scrolling="no" title="Notion AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/notion/)OpenAI (ChatGPT)
consumer AI assistant + GEO citation engine (B2C + B2B)1. Inline HTML
<a href="https://growthfriction.com/audits/openai/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dcfce7;border:1px solid #86efac;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#15803d;">48</span><span style="font-size:12px;color:#64748b;">/100 · Thriving</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/openai/" width="320" height="120" frameborder="0" scrolling="no" title="OpenAI (ChatGPT) AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/openai/)Patreon
creator subscription platform (creator economy)1. Inline HTML
<a href="https://growthfriction.com/audits/patreon/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#ffedd5;border:1px solid #fdba74;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#c2410c;">4.23</span><span style="font-size:12px;color:#64748b;">/100 · Critical</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/patreon/" width="320" height="120" frameborder="0" scrolling="no" title="Patreon AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/patreon/)Perplexity
AI answer engine + AEO citation source (B2C + B2B)1. Inline HTML
<a href="https://growthfriction.com/audits/perplexity/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#fef3c7;border:1px solid #fcd34d;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#a16207;">13.83</span><span style="font-size:12px;color:#64748b;">/100 · Needs focus</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/perplexity/" width="320" height="120" frameborder="0" scrolling="no" title="Perplexity AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/perplexity/)Plausible
analytics (B2B SaaS, indie)1. Inline HTML
<a href="https://growthfriction.com/audits/plausible/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">22.58</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/plausible/" width="320" height="120" frameborder="0" scrolling="no" title="Plausible AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/plausible/)PostHog
product analytics (open-source B2B SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/posthog/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dcfce7;border:1px solid #86efac;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#15803d;">33.18</span><span style="font-size:12px;color:#64748b;">/100 · Thriving</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/posthog/" width="320" height="120" frameborder="0" scrolling="no" title="PostHog AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/posthog/)Remote OK
remote-job board (creator economy)1. Inline HTML
<a href="https://growthfriction.com/audits/remote-ok/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">15.48</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/remote-ok/" width="320" height="120" frameborder="0" scrolling="no" title="Remote OK AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/remote-ok/)Resend
email API (developer infrastructure)1. Inline HTML
<a href="https://growthfriction.com/audits/resend/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dcfce7;border:1px solid #86efac;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#15803d;">41.47</span><span style="font-size:12px;color:#64748b;">/100 · Thriving</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/resend/" width="320" height="120" frameborder="0" scrolling="no" title="Resend AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/resend/)Semrush
SEO + competitive intelligence platform (B2B SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/semrush/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">15.81</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/semrush/" width="320" height="120" frameborder="0" scrolling="no" title="Semrush AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/semrush/)Slack
team messaging (Salesforce-owned)1. Inline HTML
<a href="https://growthfriction.com/audits/slack/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dcfce7;border:1px solid #86efac;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#15803d;">51.84</span><span style="font-size:12px;color:#64748b;">/100 · Fleet champion</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/slack/" width="320" height="120" frameborder="0" scrolling="no" title="Slack AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/slack/)Stripe
payments infrastructure (B2B SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/stripe/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dcfce7;border:1px solid #86efac;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#15803d;">64.8</span><span style="font-size:12px;color:#64748b;">/100 · Fleet champion</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/stripe/" width="320" height="120" frameborder="0" scrolling="no" title="Stripe AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/stripe/)Substack
newsletter platform (creator economy)1. Inline HTML
<a href="https://growthfriction.com/audits/substack/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">26.13</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/substack/" width="320" height="120" frameborder="0" scrolling="no" title="Substack AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/substack/)Supabase
backend-as-a-service (open-source developer infra)1. Inline HTML
<a href="https://growthfriction.com/audits/supabase/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dcfce7;border:1px solid #86efac;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#15803d;">36.74</span><span style="font-size:12px;color:#64748b;">/100 · Thriving</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/supabase/" width="320" height="120" frameborder="0" scrolling="no" title="Supabase AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/supabase/)Surfer SEO
AI-assisted content optimization (B2B SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/surfer-seo/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#fef3c7;border:1px solid #fcd34d;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#a16207;">7.06</span><span style="font-size:12px;color:#64748b;">/100 · Needs focus</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/surfer-seo/" width="320" height="120" frameborder="0" scrolling="no" title="Surfer SEO AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/surfer-seo/)Vercel
deployment platform (developer infrastructure)1. Inline HTML
<a href="https://growthfriction.com/audits/vercel/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dcfce7;border:1px solid #86efac;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#15803d;">36.74</span><span style="font-size:12px;color:#64748b;">/100 · Thriving</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/vercel/" width="320" height="120" frameborder="0" scrolling="no" title="Vercel AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/vercel/)Wave Apps
small-business accounting (SMB SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/wave-apps/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#ffedd5;border:1px solid #fdba74;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#c2410c;">4.45</span><span style="font-size:12px;color:#64748b;">/100 · Critical</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/wave-apps/" width="320" height="120" frameborder="0" scrolling="no" title="Wave Apps AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/wave-apps/)Webflow
no-code design + CMS (creative + B2B SaaS)1. Inline HTML
<a href="https://growthfriction.com/audits/webflow/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#fef3c7;border:1px solid #fcd34d;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#a16207;">12.04</span><span style="font-size:12px;color:#64748b;">/100 · Needs focus</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/webflow/" width="320" height="120" frameborder="0" scrolling="no" title="Webflow AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/webflow/)Zoom
video conferencing (post-pandemic plateau)1. Inline HTML
<a href="https://growthfriction.com/audits/zoom/" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:10px;padding:8px 14px;background:#dbeafe;border:1px solid #93c5fd;border-radius:6px;text-decoration:none;font-family:system-ui,sans-serif;font-size:14px;color:#1e293b;"><span style="font-weight:600;opacity:0.85;">GrowthFriction</span><span style="font-size:20px;font-weight:700;color:#1d4ed8;">29.03</span><span style="font-size:12px;color:#64748b;">/100 · Healthy</span></a>2. Iframe (always-current)
<iframe src="https://growthfriction.com/badge/zoom/" width="320" height="120" frameborder="0" scrolling="no" title="Zoom AUG Score by GrowthFriction" loading="lazy" style="border:0;"></iframe>3. Markdown / GitHub
[](https://growthfriction.com/audits/zoom/)License + attribution
GrowthFriction Scores (AUG v3 framework) and audits are CC-BY 4.0 licensed. Required:
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- Re-audit available — if your product has changed, request an updated audit via /contact/.
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